Helping you excel at conversational AI

Everything you need to create winning AI Assistants.
Auditing, Training, Consulting.

Valued clients

Brands like Nespresso, Lloyds, and Lidl have leveraged Conversation Design Institute to enhance their capabilities and improve business outcomes, demonstrating the power of effective conversation design.

Training and certification

Become an AI professional with Conversation Design Institute. Get certified in today's most in-demand skills with industry-recognized training in conversational and generative AI.

Browse CDI’s entire library of 500+ videos

AI Ethics

AI Ethics

Learn to integrate ethical principles and compliance into AI Assistants with our AI Ethics Course Online. Designed for conversation designers, AI trainers, and business stakeholders, it covers conversational AI social and ethical considerations, risk...

5 hours
1 modules
AI Trainer

AI Trainer

In this AI Trainer Course, learn to train AI Assistants to understand human language. Designed for those building human-centric, goal-oriented assistants, it covers conversational AI training, language model nuances, and dialogue implementation. Whet...

8 hours
3 modules
CDI Method Foundation

CDI Method Foundation

Learn CDI’s CAI Method—the test-and-tried Conversational AI workflow helping teams worldwide build human-centric, inclusive AI Assistants. This course is the starting point for managers and functional teams wanting to learn about creating great Conve...

9 hours
1 modules
Conversation Designer

Conversation Designer

This technology-agnostic course teaches you to design human-centric, inclusive, and goal-oriented AI Assistants. Learn strategies, methods, and design patterns for creating great conversational experiences—applicable to all Conversational AI use case...

10 hours
4 modules

Browse CDI’s entire library of 500+ videos

AI Ethics

AI Ethics

Learn to integrate ethical principles and compliance into AI Assistants with our AI Ethics Course Online. Designed for conversation designers, AI trainers, and business stakeholders, it covers conversational AI social and ethical considerations, risk...

5 hours
1 modules
AI Trainer

AI Trainer

In this AI Trainer Course, learn to train AI Assistants to understand human language. Designed for those building human-centric, goal-oriented assistants, it covers conversational AI training, language model nuances, and dialogue implementation. Whet...

8 hours
3 modules
CDI Method Foundation

CDI Method Foundation

Learn CDI’s CAI Method—the test-and-tried Conversational AI workflow helping teams worldwide build human-centric, inclusive AI Assistants. This course is the starting point for managers and functional teams wanting to learn about creating great Conve...

9 hours
1 modules
Conversation Designer

Conversation Designer

This technology-agnostic course teaches you to design human-centric, inclusive, and goal-oriented AI Assistants. Learn strategies, methods, and design patterns for creating great conversational experiences—applicable to all Conversational AI use case...

10 hours
4 modules

Browse CDI’s entire library of 500+ videos

AI Ethics

AI Ethics

Learn to integrate ethical principles and compliance into AI Assistants with our AI Ethics Course Online. Designed for conversation designers, AI trainers, and business stakeholders, it covers conversational AI social and ethical considerations, risk...

5 hours
1 modules
AI Trainer

AI Trainer

In this AI Trainer Course, learn to train AI Assistants to understand human language. Designed for those building human-centric, goal-oriented assistants, it covers conversational AI training, language model nuances, and dialogue implementation. Whet...

8 hours
3 modules
CDI Method Foundation

CDI Method Foundation

Learn CDI’s CAI Method—the test-and-tried Conversational AI workflow helping teams worldwide build human-centric, inclusive AI Assistants. This course is the starting point for managers and functional teams wanting to learn about creating great Conve...

9 hours
1 modules
Conversation Designer

Conversation Designer

This technology-agnostic course teaches you to design human-centric, inclusive, and goal-oriented AI Assistants. Learn strategies, methods, and design patterns for creating great conversational experiences—applicable to all Conversational AI use case...

10 hours
4 modules

What do our students say

Hear from our students about their experiences and the impact of our programs.

“It was a pleasure working with the CDI team. Each team member was extremely professional and brought deep expertise in their area of focus – AI training, copywriting, and conversation design.”

Anju Sharma

“It’s been great working with CDI. They helped us get started quickly with the setup of our first chatbot and the first results are promising. Their consultants are knowledgeable, creative, and think along in order to build and maintain a good performing chatbot.”

Bob Molenaar

“Having the expert advice from CDI has really helped us to create with confidence the first version of the global Experience Strategy Framework and distribute it to the design community across all Vodafone markets.”

Beatriz Lopez Mencia

For businesses

Our clients trust and come back to us, because they see tangible and lasting results. Here’s how we can help.

Auditing

Auditing

Hold yourself to a higher standard. Conversation Design Institute can assess your team, technology, and organization. We provide expert recommendations on how to improve.

Team training and certification

Team training and certification

Bridge the gap between theory and practice. Grow your team’s knowledge and confidence with our training and certification programs.

Consulting

Consulting

Work with our world-class team on a project or on-going basis. Get support on launching or scaling your conversational AI initiatives through our consulting services.

CDI Standards Framework

Unlocking value in Conversational AI

The CDI Standards Framework is a collection of proven strategies helping organizations deploy AI assistants at scale. Our knowledge is grounded in years of experience training successful conversational AI teams.

CDI certificates give you the skill set for each level so you make sure you are on track

CDI Standards Framework CDI Standards Framework CDI Standards Framework

CDI Standards Framework is a systematic approach to developing a conversational AI capability by ensuring Mindset, Skillset, Culture, and Systems are all developed in the right pace.

CDI Workflow

CDI Workflow is a systemized approach to creating human centered and goal oriented AI Assistants at scale.

The workflow works for all conversational channels, is technology agnostic, and works for both declarative and generative AI approaches.

Turn ambition into action

Level up your conversational AI practice to ensure your AI assistant reaches its full potential. Start today.

Resources

Explore insights and tools from Conversation Design Institute, empowering you to successfully implement conversational AI solutions.

“After working with more than 100 enterprises I started to see the patterns that I knew we could codify.
That system ultimately became the CDI Standards Framework.”

News, Trends & Updates

Discover insightful blogs and articles from CDI

April Business Solutions Webinar Series

April Business Solutions Webinar Series

Join CDI’s April Business Solutions Webinar Series to explore our core Conversational AI services—Au...

Mar 21, 2025
3 min read
CDI Rebrand & Next-Gen Learning Platform

CDI Rebrand & Next-Gen Learning Platform

Amsterdam & Austin based Conversation Design Institute (CDI), the global leader in Conversational AI...

Mar 3, 2025
4 min read
Career paths in Conversational AI

Career paths in Conversational AI

The world of conversational AI offers exciting career opportunities for individuals passionate about...

Feb 26, 2025
5 min read
Generative AI: the pros, cons and considerations

Generative AI: the pros, cons and considerations

Since the launch of ChatGPT, a lot has happened. Large language models (LLMs) have inspired a wave o...

Feb 14, 2025
3 min read
Managing CS Risk in the new era of AI

Managing CS Risk in the new era of AI

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Feb 11, 2025
6 min read
The business case for conversation design

The business case for conversation design

When you think about it, conversations are at the heart of everything. Metaphorically speaking we co...

Feb 7, 2025
4 min read
Achieving CS Flexibility in the new era of AI

Achieving CS Flexibility in the new era of AI

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Jan 27, 2025
7 min read
How to build a full-stack Conversational AI team

How to build a full-stack Conversational AI team

As we roar into 2025, CDI is preparing to launch a new auditing service based on the CDI Standards F...

Jan 21, 2025
4 min read
Achieving CS Scale in the new era of AI

Achieving CS Scale in the new era of AI

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Jan 20, 2025
6 min read
Stakeholder Management in Conversational AI

Stakeholder Management in Conversational AI

Success isn't just about building sophisticated chatbots, virtual assistants or AI agents. It's also...

Jan 15, 2025
3 min read
Improving CS Finance in the new era of AI

Improving CS Finance in the new era of AI

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Jan 13, 2025
7 min read
How to build a successful Conversation Design Practice

How to build a successful Conversation Design Practice

Conversation design has evolved from a niche specialty to a critical enterprise function. As organiz...

Jan 8, 2025
4 min read
Managing CS Quality in the new era of AI

Managing CS Quality in the new era of AI

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Jan 6, 2025
7 min read
4 tips to help CS Leaders up their AI game

4 tips to help CS Leaders up their AI game

This article was written by Troy Gedlinske (CDI’s Expert in Residence) along with US-based colleague...

Dec 30, 2024
7 min read
AI Assistants for Knowledge Management

AI Assistants for Knowledge Management

Conversational AI and generative AI have unlocked entirely new business models and are shifting our...

Nov 28, 2024
3 min read
Conversation Design Institute at Rasa CALM SUMMIT NYC

Conversation Design Institute at Rasa CALM SUMMIT NYC

On Wednesday October 30th, Hans van Dam (CEO of Conversation Design Institute) and Luke Kempen (Prac...

Nov 8, 2024
3 min read
5 tips to go from Pitch to Product

5 tips to go from Pitch to Product

On Thursday September 19th, Michelle Parayil, long-time Conversation Design practitioner and Academy...

Sep 19, 2024
3 min read
Introduction to conversation design: why, what and how

Introduction to conversation design: why, what and how

Conversation design is the practice of making AI assistants more helpful and natural when they talk...

Sep 19, 2024
5 min read
Lectures at the Amsterdam University of Applied Sciences

Lectures at the Amsterdam University of Applied Sciences

How do you inspire and engage people who have grown up with conversational interfaces all around the...

Sep 11, 2024
3 min read
CEO Hans van Dam delivers inspiring TED Talk

CEO Hans van Dam delivers inspiring TED Talk

CDI’s founder and chatbot expert Hans van Dam has delivered the world’s first TED Talk written by Ch...

Sep 26, 2023
3 min read
Why ethics is important in Conversation Design

Why ethics is important in Conversation Design

What have ethics got to do with chatbot design? Well, if you’re part of the ecosystem that’s buildin...

May 26, 2023
4 min read